The Rivera watch, a legacy of Baume & Mercier design
Created in 1973, the Rivera watch returns this year to revive the spirit of a distinguished watchmaking era. One of the Brand’s icons, it still features the distinctive bezel and streamlined steel watchcase that have brought it such renown. Rather than a revival, the fifth generation of this legendary watch strikes the chord of an authentic renewal.
Here it is in 2021, still authentic: a generously sized steel case, a dodecagonal bezel equipped with four screws, “Swiss Made" self-winding and quartz movements, and built-in interchangeable straps in steel or supple materials. The original design is still there, but so is the desire to adapt to our times. It rounds a curve as it continues along, leaving its impression on the living legacy of a Brand on the move. It resembles its forbearers, but it rewrites their history. In its own way, as it always has.